Customers’ psychological ownership toward the third place

Customers' Psychological Ownership towards Personalized Spaces on e-Commerce Sites

Some leading e-Commerce sites (B2C) provide customers with over-personalized spaces which do not seem to be necessary. Why do the site providers provide such unnecessary capabilities for customers? Is it an effective marketing strategy? This study proposes the concept of “psychological ownership” for examining the impact of e-Commerce sites’ personalized spaces on customer perception and behavi...

Value co-creation with customers through design toolkits: the importance of preference fit and psychological ownership

The information technologies increasingly enable companies to set up websites for customers to design and purchase their own individualized products. Although customer co-design offer benefits for both suppliers and customers, how to manage the co-design process, especially the central interface features of design toolkit have emerged as a contentious issue among researchers and practitioners. ...

The Attitude of Tehranian Customers toward Tourism Electronic Services

Collective Psychological Ownership and Intergroup Relations

Whereas much social psychological research has studied the in-group and out-group implications of social categorization and collective identity ("we"), little research has examined the nature and relevance of collective psychological ownership ("ours") for intergroup relations. We make a case for considering collective psychological ownership as an important source of intergroup tensions. We do...

The relationship between psychological ownership and IT-driven value

The concept of psychological ownership is employed in order to enhance our understanding of the relationship between users and information technology professionals and to describe the IT/business process relationship. We use co-ownership to signify a complementary relationship in which users are involved in IT while IT professionals are simultaneously involved in business processes. In an initi...